Data Collection
Primary data: Primary data: refers to original data collected directly from the source or firsthand by researchers for a specific research purpose or study. It is data that does not already exist and is gathered through various research methods, such as surveys, interviews, observations, or experiments. Here are the meanings, advantages, disadvantages, and sources of primary data: Meaning of Primary Data: Primary data is data that is collected by researchers directly from individuals, objects, or events for their specific research objectives. It is freshly generated and has not been previously collected for any other purpose. Advantages of Primary Data: Relevance: Primary data is tailored to the specific research questions or objectives, ensuring that it directly addresses the research focus. Accuracy and Reliability: Researchers have control over the data collection process, which can lead to higher data accuracy and reliability when compared ...